Is Substack the new LinkedIn? A free live session for B2B businesses

Is Substack the new LinkedIn? That’s the question at the heart of a free, 45-minute live session where Heather Baker answers what B2B businesses ask about Substack. Is it worth your time? Will it bring in business? How does anyone find you? It runs on 19 November at 1pm and it’s free to attend.

The questions B2B businesses ask about Substack

What is Substack? Is it worth your time? Will it bring in business, or is it just writing for the sake of it? Is it for people like me? How does anyone find me? How do I get my first readers? Should I be there instead of LinkedIn, or as well? Do I own it? Do I have to charge? Are my customers there?

Heather will be answering all of them.

Why Substack is worth learning for B2B businesses

Substack is hard to learn. But the opportunity is enormous. You just need to know how it works. That’s what this session is about.

Who is running the Is Substack the new LinkedIn? session

I’m Heather Baker. I’ve generated over 2 million leads in my career, and never scraped an email, bought a list or sent a sequence. I run two Substacks, More Leads and The Humans in the Loop with over 2,000 subscribers across both.

I’m not a Substack coach. I’m a lead gen specialist, and I look at Substack as a B2B channel.

How to join the free Is Substack the new LinkedIn? session

The session is 45 minutes, live, on 19 November, 1pm (UK time). It’s free to attend for humans. If you’d like to send your AI notetaker, contact me for a quote.

Can’t make it live? The recording will be available to paid subscribers of More Leads.

Places are free. Register today.